Job Purpose

Responsible for performing analysis to support business on portfolio management, marketing activities and exploring business opportunities relating to Retail Banking business

Responsibilities

• Develop the propensity model to explore the business opportunity from existing customer base.
• Establish effective portfolio monitoring mechanisms to support business on portfolio & profitability management.
• Provide analysis to facilitate Marketing for product development, segmentation and pricing strategy setting.
• Conduct tracking and evaluation of marketing programs to enhance effectiveness of program and customer profitability.
• Gather market statistics to conduct competitor analysis and model the Bank’s market position.

Requirements

• Degree Holder in Business, Statistics or Information Technology
• Minimum 3- 4 years working experience in banking / financial industry, preferably in data mining and database marketing.
• Proficiency in statistical tools, database software as SAS, MS-Access.
• Analytical with excellent business and market sense.
• Good command of written and spoken English and Chinese (including Putonghua).

Interested Applicants please send your 1) resume (in Word format), 2) photo and 3) present and expected salary to Sharon Ho:

Tel: (852) 2521-5118 ext.826

Email: sharonho@pplesearch.com

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